About Us
At TM Collective, we know your business's story is its strongest asset in a competitive market. We help you find and express that story so it connects with your audience. Whether you are a start up, small emerging business, or looking to expand an established brand into the UAE from the UK, TM Collective are perfectly positioned both geographically and in terms of market experience.
We prioritise honesty and openness to build trust and loyalty for your brand. By understanding your unique vision, we create impactful marketing solutions that authentically represent you. Together, we'll develop strategic content that engages your audience and drives results. Our support will enhance your online presence, fostering emotional connections that encourage investment from your target market. Let’s collaborate to transform your story into a compelling narrative that drives action and sustainable growth.
The Story
TM Collective founder Lucy is a seasoned marketing executive with over 15 years of experience in the B2B technology sector with direct experience working alongside multiple industries such as retail, financial services, utilities, real estate, food and beverage, charitable organisations and many others.
Sitting as part of executive leadership teams, she successfully led high-performance marketing teams, with a particular passion for brand building, storytelling, and creative campaign development. Lucy has a strong commitment to mentoring and empowering teams, fostering a collaborative environment that drives innovation and results.
In 2022, Lucy relocated to Dubai, where she welcomed her first child in 2023. This new chapter in her life highlighted the need for a more flexible approach to work—a challenge not uncommon in the dynamic landscape of Dubai. To address this need, she founded TM Collective, a venture dedicated to showcasing the distinctive stories of emerging and fledgling businesses and providing flexibility and freedom for other freelancers. Through TM Collective, Lucy aims to support others in achieving a balance between their professional ambitions and personal lives, creating a community that thrives on collaboration and shared values.
With her extensive expertise and a passion for helping others succeed, Lucy continues to make a significant impact in the marketing landscape, advocating for a more adaptable and inclusive approach to work.
